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Asheville Bash
Project Type
Squarespace Website Refresh & Logo Design
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Asheville Bash helps take the planning pressure off bachelorette weekends in Asheville, from full weekend experiences to balloon installs, rentals, and local vendor connections. The business itself was fun, energetic, and incredibly useful, but the website wasn’t making that experience as clear as it could.
The biggest priority was making the site easier to understand and easier to use. We reorganized the services so visitors could quickly see what Asheville Bash actually offers, created a more useful vendor section for their local partnerships, refreshed the website copy, and made sure the experience worked well on mobile for people planning trips from their phones.
We also refreshed the visual brand with an updated logo suite and brighter color direction so the website felt more consistent with the personality of the business.
The finished site gives potential customers a much clearer path from “We’re planning a bachelorette trip to Asheville” to understanding how Asheville Bash can help them actually pull it off.
We designed a bold, playful, and personality-packed custom website that screams “book me for your bachelorette weekend” from the first click. We reworked her services page to clearly outline what’s offered (no more confused inquiries), added a fully interactive vendor page to show off her epic local partnerships, and wrote fresh copy that sounds like you’re texting your fun friend who actually plans stuff.
Behind the scenes, we dialed in her SEO strategy so she shows up when people are searching “bachelorette party Asheville” and made sure everything looks 🔥 on mobile— because let’s be honest, most brides are planning from their phones.
And the cherry on top? We wrapped it all in a brand refresh with a vibrant new color palette and logo suite, bringing her entire online presence into alignment with the experience she delivers IRL.
Now, Devyn’s got a site she’s proud to send people to— and it’s already pulling in more traffic, more leads, and more parties worth popping champagne for. 🥂
